As social media begins to dominate the Internet, it's more critical than ever that your first audience truly loves what you're doing.
Social media has been a part of the media landscape for about 5 years, and it's impact is already being felt in a big way. As we approach the beginning of 2011, Facebook's Mark Zuckerberg and his team have built a cyber-city of over a half billion users. There
Minggu, 19 Desember 2010
Sabtu, 04 Desember 2010
Real Victories Are Won In The Marketplace, Not In The Courtroom
This may sound odd coming from a lawyer, but courtroom victories often have limited value. In fact, winning legal battles can sometimes do more harm than good.
In 1999, TiVo invented the DVR, and registered patents to protect its novel ideas. Initially, TiVo was so successful in bringing its product to market, that the word "TiVo" actually became a verb (a good indicator of massive market
In 1999, TiVo invented the DVR, and registered patents to protect its novel ideas. Initially, TiVo was so successful in bringing its product to market, that the word "TiVo" actually became a verb (a good indicator of massive market
Rabu, 01 Desember 2010
Netflix - Pushing The Red Envelope
There is a very good recent article in the NY Times discussing how Netflix gained its power, who is threatened by it and why. On the one hand, the article feels a bit trite in that it looks at the recent offering of a streaming-only package as Netflix' "move onto the web." However, in the body of the article, it becomes clear that digital distribution has been a part of the Netflix business for
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